THE All Africa Music Awards (AFRIMA) in conjunction with African Union Commission (AUC), have announced the program for the 5th AFRIMA, holding in Accra, Ghanafrom Wednesday, November 21 to Saturday, November 24, 2018.
Running under the theme ‘Africa is Gold’, Ghana was unveiled as the official host country on September 5 at the African Union Headquarters in Addis Ababa, Ethiopia.
Kicking off the back-to-back exhilarating events program for the 5th AFRIMA on November 21 is the AFRIMA Welcome Soiree, a reception in honour of arriving AFRIMA nominees and delegates, African Union officials, members of the International Committee of AFRIMA, media and other invited guests.
Organisers say this will be followed by the Africa Music Business Summit (AMBS) on November 22 at the Ballroom, Kempinski Hotel, Gold Coast City, Accra, between 8.30a.m. and 4.30 p.m.
Under the theme “African Music in a Global Village: Leveraging the Opportunities”, the annual AMBS is a panel discussion platform to interrogate and strategize on the business of music in Africa while charting a synergistic way forward for development and economic empowerment for the music talents. It is a platform for business networking and interaction among music professionals, music executives, government officials and other stakeholders in the music, media and financial sectors.
Later in the day on November 22, at the AFRIMA Music Village, lovers and fans of African music are in for high octane performances by upcoming and A-list artistes from across the continent in a festival-style music concert which holds at the 100,000-capacity Independence Square, Accra, from 5.00 p.m. till dawn. The event will be broadcast live on dedicated satellite event channels.
In a bid to showcase the cultural and historical dynamism of the beautiful host city, invited guests will be treated to a tour of landmarks and sights of Accra on Friday, November 23. This will be followed by the Nominee’s Party from 10.00 p.m.
The live broadcast of the main Awards ceremony on Saturday, November 24 will have in attendance high profile guests from across the continent and the Diaspora. Scheduled for the Accra International Conference Centre, AICC.
Ghana, by 7.30 p.m., the star-studded awards show will begin with the live-broadcast red carpet at 4.30 p.m. where all the glam, glitz and high fashion of the 5th AFRIMA-Ghana 2018 will be on display.
The awards ceremony to be broadcast to 84 countries on 105 partner media channels will also feature a potpourri of performances from some 2018 AFRIMA nominees, past award winners, and special guest artistes.
Wrapping up the thrilling event programme is the 5th AFRIMA After-Party at the Pool Bar, Kempinski Hotel Gold Coast, Accra, Ghana, organisers have announced.